There’s no word yet if the limited locals will be expanded while the service is still in beta, or if it will make its way to the US and the rest of the world when it officially launches. For starters, the new Build a Minifigure option will only be available in Europe and Asia for the time being. So while today’s new addition to the official LEGO site is a new option for online shoppers, it is about as tried and true of a program as we’ve seen from the company.įor its online beta rollout, there are some things that are different. If you’ve ever been to a retail LEGO Store, you’ll likely have seen or even taken advantage of the Pick a Brick-style minifigure building experience. LEGO launches new online Build a Minifigure beta
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